Month: May 2013

Swedish Fish โ€“ Hy-Vee Fishing Derby

Itโ€™s a chilly day here at the Swedish Fish Mobile! Weโ€™ve stopped at Waterworks Park in good olโ€™ Des Moines, IA where Hy-Vee hosts the annual Hy-Vee Fishing Derby, an event benefiting the Big Brothers and Big Sisters organization of Central Iowa.

Today marks the very first stop for our famous red fish-topped vehicle that will traverse the country for the 10th year in a row! Weโ€™re eagerly setting up shop as this event anticipates over 30,000 people! ย As always, our Swedish Fish Mobile is offering fish-tastic fun! Not only are we offering delicious samples of Swedish Fish and Sour Patch Kids, but weโ€™re giving everyone who stops by the chance to guess how many candies are in our large fish tank! Three lucky winners will get a Swedish Fish towel, hat and beach ball.