Month: April 2012

Virgin Mobile – Experiential Showcase

The Virgin Mobile Virgin Mobile Goes Mobile program is on tour. Four Virgin Mobile branded “Food Trucks” hit the road recently in Chicago, Boston, Dallas and San Francisco. Rather than serving consumers hot food, these Virgin Mobile trucks offered them the best deal around. Throughout the four markets the trucks promoted the Virgin Mobile $35/Month “Beyond Talk” plan which gives consumers unlimited talk, text and data for one low monthly rate. While Brand Ambassadors briefed consumers, they were able to:

1) get free energy, courtesy of Sheets Energy Strips
2) have their phone cleaned for free
3) create their perfect alter ego and get a set of 10 free business cards.

The four trucks head off next to New York, Minnesota, Seattle and Washington DC. If you are in one of these markets, make sure to come out and find the Virgin Mobile Goes Mobile truck. You can follow the trucks on Twitter: @VirginMobileUS or on Instagram: VirginMobileGoesMobile.


Boost Mobile – DUB Show / NY

The second stop for Boost Mobile as part of the DUB Custom Car Show was in New York City at the annual New York Auto Show. For three days Boost Mobile was on-site with their gorgeous brand ambassadors, engaging consumers and promoting their new $45 / Month Unlimited Talk and Text plan. Consumers who interacted with the LG Rumor Reflex phones were entered into a sweepstakes for a chance to win a FREE set of DropStars Rims. On Saturday April 14, rapper Juelz Santana stopped by the Boost Mobile and LG USA booth to sign autographs and take photos with consumers. Over the course of the weekend, over 6,000 consumers got their photos taken with the beautiful Boost Mobile models.